I will be presenting at ANZMAC 2009 in Melbourne, Victoria

I will be presenting two papers at the Australia and New Zealand Marketing Academy Conference 2009 in Melbourne, Victoria. The papers I’ll present are called “Operationalising Consumer Co-Creation: Marketing as an Infinite Game” and “Customer Evangelism: A Conceptual Model”.

Once the paper final versions are accepted they will be uploaded on to the site. After the presentation the slide show will be uploaded to the site.

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